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Case Study 3
Case in Point #3: A Major Corporation Uses Competitive Analysis to
Secure a Contract Win
In competing for a contract on a new power generator program, a company wanted
to determine the offering price that would maximize the expected profit.
However, they needed to do this without limiting their chances for winning the
contract. Competitive strategy was very important to this major corporation
with annual revenues of over $20 Billion.
How PredictionProbe Solutions Helped
The company conducted a Probabilistic Competitive Analysis, taking into
account the uncertainties regarding the competitor's bid as well as
uncertainties in the probability of winning if the offered price was above or
below the competitor's bid by specific amounts.
Result
Based on this analysis, the company won a $200 Million contract.
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